Top 7 Wine Trends In 2019
Wine has been a cultural phenomenon for thousands of years. But it’s not always vegan.
New year, new you, new trends. This year’s predictions bring to mind some new upward trends while others are still enjoying their red carpet début.
New styles make an appearance and underdog wine varieties finally get some time in the spotlight.
Not to mention once again we see that the digital age has to rear its capricious head and change the path that the industry has been on lately.
Trends come and go, and wine is no exception to this rule. If it’s not expensive Bordeaux wine one year then it’s some hipster, fruity wine another year.
So read on to learn about some wine trends to watch out for in 2019.
Packaging No Longer Matters
Or does it?
Move aside bottled wine. Canned and boxed wine is here to stay.
Boxed and canned wine has been on the rise for a while now. What started as a trend has now become a large part of the wine industry.
We’ll put things in perspective for you all: canned wine sales went up a whopping 43% in 2018 since the year before. This is why we’re predicting that those numbers are only going to increase this year in 2019.
Can you guess who the big spenders in this category are? If you guessed Millennials, then you’re definitely on to something.
More to come on Millenial spending habits later on. For now, all you need to know is that we have them as well as Gen X to thank for the rising trend.
And we can’t blame them, there’s plenty to rave about when it comes to non-conventionally packaged wine. After all, there is a reason why they have garnered such a massive following.
For one thing, boxed and canned wine is way easier to transport.
If you’re headed to a barbecue, all you have to do is pull out a wine spritzer and you’re good to go. Long gone are the days of hassling with a bottle opener or cup spillage.
Second, they’re a perfect alternative for those who don’t drink often. When you don’t want to finish an entire bottle but you want a sip of your favorite wine, boxed wine is the perfect solution.
Talk about lasting benefits. This is one bandwagon that we won’t mind hopping onto.
This article originally appeared on Office Libations. You can read the original article here
